The 15th Total School Support Seminar/Exhibition Holds August 31 2023

On August 31, the Africa’s Biggest Education Tradeshow and Conference will play a host to over 3000 educators in Nigeria and attendees from other part of the world. The event will hold at the 10 Degree Event Centre, Billings Way, Oregun, Ikeja, Lagos.

 Benefits of Attending TOSSE2023

The 15th edition of the Total School Support Seminar/Exhibition is themed Transforming Education Across Borders. The event is a day’s intensive workshop packed with topics carefully designed to meet the need of every educator looking to upskill and level-up with Global best practices.

The TOSSE platform attracts the most dynamic leaders in the education sector and accommodates close to a hundred exhibitors manufacturing and supplying educational materials like; school kits, apparel, footwear, school furniture, books, educational toys and many others. TOSSE also welcome education consultants and service providers like the financial institutions, EdTech, fintech, etc.

Opportunities for Brands Exhibiting at TOSSE2023

As a specialised event, organisations with innovative products or services can explore TOSSE platform to connect to key decision-makers and other stakeholders within the education community. TOSSE is a large market for existing brands and startups to demonstrate and showcase their innovative products and services within the Education community.

Educators and parents wishing to attend TOSSE 2023 seminars can register at https://tosse.ng/tosse2023/ or http://bit.ly/43PiUyf and individual or companies who want to showcase their products and services can register at https://tosse.ng/exhibit_at_tosse2023/

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Running A Successful Business In A Fluctuating Economy

With the economy fluctuating these days, making a profit from businesses has become considerably harder. This is even more so for small/medium scale businesses that do not have the financial stability to weather the storm. How then can these small businesses not only survive but also thrive? What can the owners do about it? The following tips might be helpful in running a business in a fluctuating economy.

Leverage on existing clients

Existing clients and customers are an important key to surviving a fluctuating economy. They are a means of generating steady income while incurring minimal costs in the process of finding a new customer.

Focus on the existing clients. Tailor your products to their needs. This will give you much more sales opportunities. You might also want to build customer loyalty. Look for cost-effective rewards to endear these customers to your business. Remember, however, that the quality of products/services offered is the major selling point, so focus on improving their quality to retain clients.

Cut down unnecessary costs


In order to stay afloat, it is necessary to be wary about spending on trivial or unwanted items. Be sure to do regular analysis to determine what products sell better and which does not, and then refrain from stocking up on products that do not give any real value of sorts.

Review your inventory management practices. Could there be a way to get your wares at a cheaper rate without reducing the quality? Can you get shipping alternatives that are efficient yet cost-effective? You are under no obligation to stick to the one supplier, be ready to explore other options.

Be different from competitors


However important old clients are, you are always going to need new ones to boost income. Thus, you need to research your competitors. If you are going to stand out in order to gain new clients, you are going to have to do things differently from your competitors.

Find out how they operate and look for ways to better their processes. Identify opportunities to entice prospective customers into becoming your customers.

Focus on core competencies

While it is encouraged to diversify, it will serve you far better to focus your attention on goods/services you excel at. Diversification just for the sake of it is generally a waste of time and resources. It can damage your core business by taking money and time away from what you do best and could possibly ruin your reputation.
Focus your attention on your core competencies. Any diversification should be well-calculated to achieve a particular purpose.

Do more marketing


When trying to cut costs, most businesses first slash marketing costs, at times dropping it altogether. This is the wrong approach. In times of economic fluctuations, consumers are usually restless and are looking for new options to purchase from. This provides a perfect opportunity to put your business in their faces. So don’t stop marketing. If possible, up the ante and do more marketing.

Support your Alma mater by sponsoring teachers to TOSSE 2020.

 

We all desire to see consistent, strategic improvement in our Alma mater, so as to keep the banner of our alma mater flying higher than ever. This is why we are encouraging old school students of legacy schools in Nigeria to make a definite impact in improving the educational infrastructures as well as personnel development in their alma mater.

The gift of education was once given to us all, now it’s time to give back to our alma mater, to strengthen it, reinvigorate it so that more children can be educated and more success stories can be created.

This is our reason for believing that old students of legacy schools in Nigeria can help to restore the glimmer and hope that their alma mater once was to students, so as to contribute to the improvement of  quality education in their alma mater and to also inspire the current crop of learners that quality education matters.

The Total School Support Seminar and Exhibition (TOSSE) presents an opportunity for old students to make their impact felt in their respective Alma mater. TOSSE is an educational event that has produced amazing results in teacher trainings through extensive educational seminars and workshops which has greatly improved the quality of teaching personnel in the educational sector of the country.

TOSSE is also the biggest education event in Africa, with an impressive attendance of 7000 guests and exhibitors from all over the world in TOSSE 2019. It is a worthwhile event where parents, teachers, students, NGOs and educational facilitators meet to grow, network and advertise their schools.

The TOSSE 2020 promises to be even better with several insightful programmes like: Teachers Leadership Seminars, IT training for teachers and three Master class teacher training sessions which would imbue and certify teachers with the knowledge they need to compete favourable with their counterparts’ home and abroad.

This is a window of opportunity for old students to actively support and sponsor teachers of their old school to acquire modern teaching knowledge and leadership skills in TOSSE 2020 Master class sessions, which is focused on training millennial teachers who would make education in Nigeria, a revered profession.

There are several other advantages of supporting and sponsoring teachers of your alma mater to TOSSE 2020, aside from knowledge acquisition, attendance at TOSSE event places schools on the educational map of Nigeria, so they can create networks that would help the school grow and develop in the educational sphere of Nigeria.

Make your Alma mater proud again by supporting and sponsoring your old school’s teachers and educators to ensure that the future of your alma mater remains bright.

 

Brand flyer

How to maximize your Brand presence at Exhibitions

It takes a lot of marketing efforts to sell-out innovative products/services to key decision makers in most sectors.

Event hosts will propose a value driven partnership that will offer your organisation different opportunities, but you must also know what you want to achieve with your marketing objectives.

Here is a checklist to help you maximize your brand presence at exhibitions, trade shows and seminars and generate .

  1. Branding of Seminar Room: With sponsorship, your organisation has the opportunity to brand any of the seminar rooms making your brand visible to thousands of participants and other exhibitors at the event.
  2. Official Bag Branding: Your organisation’s logo on official bags to be given to all participants. The below-the-line advertising keeps your brand name in the minds of the audience.
  3. 3m by 3m Well-located Stand: Your organization should be allocated a 3 meters by 3 meters exhibition stand in a unique position that is open to the traffic of visitors and prospective clients.
  4. Presentation Opportunity: In-event speaking engagement to boost your brand equity. It is best practice to get a time slot to make a sales pitch to thousands of participants at the event.
  5. Press Conference Right: A special mention and participation at the exhibition’s press briefing will further put your brand out there to the prying eyes of the media.
  6. Ushers Branding Right: Your Company’s logo at the back of the T-Shirt of all Ushers will give your brand 360 degree awareness at the event.
  7. Pre and Post Event Advisory Service: Get pre/post event advisory services on how to better chart your path in the Education sector for greater customer conversion.
  8. Pre and Post Event Brand Publicity: Pre-event offline and online promotional campaign for brand presence at the event will drive footfall to your exhibition stand. This will create some form of familiarity between your brand and prospective clients.

Get access to over 7000 attendees at Africa’s biggest education show, register here

The list is not exhaustible but your organization can use this checklist to negotiate for the best deals that will maximize your brand presence at exhibitions which will ultimately convert to quality leads for your business.

Furthermore, organizations also need to recognize the value of leads acquired to put that information into use after events. You can read more about this here.

To exhibit at TOSSE 2022, register here to apply for stand.