Alex Okoh to deliver Keynote Address at the Opening ceremony of the 15th Edition of the Total School Support Seminar/Exhibition

The 15th Total School Support Seminar and Exhibition is set to kick off on June 8th at the Sheraton Hotel Lagos.

The annual event organized by Edumark is aimed at bringing together stakeholders in the education sector to discuss and showcase innovative solutions and best practices.

This year’s event promises to be even more exciting as Mr. Alex Okoh, the Director-General of the Bureau of Public Enterprise, has been confirmed as the keynote speaker. Mr. Okoh is a renowned leader and expert in the Nigerian private and public business sector, with decades of experience in corporate strategy, investment banking, and management consulting.

As the Director-General of the Bureau of Public Enterprise, Mr. Okoh has been instrumental in driving economic growth and development in Nigeria. His vast knowledge and experience in the world of business and his keen interest in the Education sector makes him the perfect candidate to deliver the keynote address at this edition of TOSSE

“We are thrilled to have Mr. Alex Okoh as our keynote speaker,” said Mr. Ibrahim Oguntoyinbo the project manager of Total School Support Seminar and Exhibition. “His wealth of knowledge and experience in will undoubtedly provide valuable insights for our attendees.”

The 15th Total School Support Seminar and Exhibition promises to be a valuable event for educators, policymakers, and stakeholders in the education sector. Attendees will have the opportunity to network, learn about new trends and innovations in education, and attend informative workshops.

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Exhibitions stands at TOSSE

5 Steps to attract more customers to your exhibitions booth

It is said that to be outstanding, one must do things differently. This is a trait in any business/organization that is currently dominating the market, especially when it comes to exhibitions.

Perhaps, your business or organization has been exhibiting at events and have not seen the desired results on your investment there. Then it is time for a change.

As organisers of the biggest trade show in Africa with over 7000 attendees, we have listed 5 steps to help your business/organization attract more potential customers to your booth at exhibitions.

Exhibitions at TOSSE

If you want to get a good return on your investment, then you must be able to separate yourself from the crowd of other exhibitors at the event by attracting the majority of the traffic to your booth. Below are the steps to help you achieve that.

Steps to help you attract customers to your exhibition booth

  1. Create a buzz factor: One feedback every marketing executive would like to hear from customers at exhibitions is that they saw their stand and patronized them at the event. One way to maximize this is to create a social media buzz even before the exhibition day. Use your social media pages to tell your audience that you will be part of a particular exhibition and begin to warm your prospects up by showing them irresistible offers and packages you have prepared for them at the exhibitions. This way, you have aroused their interest, and they will be on the lookout for your exhibition booth at the event.
  2. Use mini-influencers: You may wonder what this means? This is basically getting your best customers or people around you with a strong following both online and offline to promote your presence at the exhibition. Remember, this is a 5-step list and they are to be followed semantically. You will be getting a customer or good friend to post something like this: “(name of product/service) has helped me develop myself in so many ways. They will be at (exhibition name), make sure you check out their stand at the exhibition”. Remember, nothing travels faster than word of mouth whether online or offline. With these testimonials, you are beginning to build the interest in your booth.
  3. Pre-event Follow-up: Before a tradeshow starts, usually, there would be a buzz weeks before and depending on the magnitude of the exhibition, people may have been posting their attendance confirmations online or offline, and this is another goldmine where you can trap leads from. One easy way to do that is to simply follow the hashtag on social media e.g #TOSSE2022, and see all the posts of people who have signaled their interest, and begin to filter them to see those that fit your customer description. Then send them personal invites and materials to educate them about your products to show that you want to see them in your booth at the exhibition.
  4. Get inbound traffic: Note that we are talking about doing things differently to attract potential customers to your booth. One of the traditional things done at exhibitions is that exhibitors get one of their staff to distribute their flyers or brochures to the attendees. This still works, but there is something better, which is using challenges, contests, giveaways, mystery games and other ideas that naturally calls people attention. People love freebies, and these kinds of things, hence increasing the amount of leads you are getting into your booth and that also increases your chances of converting them while they are inside.
  5. Post-event Follow-up: Remember, you are trying to get them to make a decision and it may not necessarily be at the exhibition, so you must follow them all through the decision making process. Get their social media handles and thoroughly check up on them to see how your products and services can help them, lookout for their needs, celebrate them on their special days and build a relationship afterwards, and you will have some become lifetime customers of your business/organization.

These are 5 steps which when followed will bring a vast amount of traffic who are potential leads that can become your customers. It may sound like a lot of work, but if you want to make sales and achieve your goals as an exhibitor, you must be ready to do this.

Don’t forget to also check out our article on how to improve your Brand presence at exhibitions.

Support your Alma mater by sponsoring teachers to TOSSE 2020.

 

We all desire to see consistent, strategic improvement in our Alma mater, so as to keep the banner of our alma mater flying higher than ever. This is why we are encouraging old school students of legacy schools in Nigeria to make a definite impact in improving the educational infrastructures as well as personnel development in their alma mater.

The gift of education was once given to us all, now it’s time to give back to our alma mater, to strengthen it, reinvigorate it so that more children can be educated and more success stories can be created.

This is our reason for believing that old students of legacy schools in Nigeria can help to restore the glimmer and hope that their alma mater once was to students, so as to contribute to the improvement of  quality education in their alma mater and to also inspire the current crop of learners that quality education matters.

The Total School Support Seminar and Exhibition (TOSSE) presents an opportunity for old students to make their impact felt in their respective Alma mater. TOSSE is an educational event that has produced amazing results in teacher trainings through extensive educational seminars and workshops which has greatly improved the quality of teaching personnel in the educational sector of the country.

TOSSE is also the biggest education event in Africa, with an impressive attendance of 7000 guests and exhibitors from all over the world in TOSSE 2019. It is a worthwhile event where parents, teachers, students, NGOs and educational facilitators meet to grow, network and advertise their schools.

The TOSSE 2020 promises to be even better with several insightful programmes like: Teachers Leadership Seminars, IT training for teachers and three Master class teacher training sessions which would imbue and certify teachers with the knowledge they need to compete favourable with their counterparts’ home and abroad.

This is a window of opportunity for old students to actively support and sponsor teachers of their old school to acquire modern teaching knowledge and leadership skills in TOSSE 2020 Master class sessions, which is focused on training millennial teachers who would make education in Nigeria, a revered profession.

There are several other advantages of supporting and sponsoring teachers of your alma mater to TOSSE 2020, aside from knowledge acquisition, attendance at TOSSE event places schools on the educational map of Nigeria, so they can create networks that would help the school grow and develop in the educational sphere of Nigeria.

Make your Alma mater proud again by supporting and sponsoring your old school’s teachers and educators to ensure that the future of your alma mater remains bright.

 

Build A Solid Educational Foundation for Your Child: Start Early with Advans Kiddies Savings

Children shouldn’t suffer from parents’ inability to pay school fees. One major determinant of a smooth academic session for your child includes the payment of school fees. Every privately owned school survives or depends on the tuition and other fees paid by parents to see their children through their academic excellence.

Although, it is safer and sane to live within your means, but you shouldn’t limit your child’s future due to your inability to give him/her the best. This is where Advans La Fayette Microfinance Banks comes in.

Advans La Fayette Microfinance Bank is fully client-oriented and offers great flexibility, independence and financial security to help clients stay committed to their short- and long-term financial goals.


Advans La Fayette believes that education holds the key to shaping a brighter future and understands its importance. That’s why they have developed solutions to support schools, parents, and even the kids themselves.

With Advans Kiddies, parents can start saving early to secure a bright future in education for their children. Say goodbye to school fee worries with Advans Eduloan. They have created convenient and flexible loan options that makes it easier than ever to pay your children’s fees, ensuring uninterrupted access to quality education.


Running a school smoothly without financial hiccups is essential, and that’s where Advans School Boost comes in. They provide tailored financial solutions to meet the unique needs of your school, ensuring a seamless learning environment.


Educators, educational institutions and even parents can explore the options they have made available to secure a solid educational foundation for your children or ensure the smooth operation of your school.


Advans La Fayette is proudly sponsoring the Total School Support Seminar/Exhibition (TOSSE) 2023, a renowned event that brings together educators, school owners, and education stakeholders to shape the future of education.


TOSSE provides an invaluable platform for networking, learning, and sharing best practices in teaching, school management, and tutors’ development. It brings together educators and stakeholders to discuss innovative approaches and address challenges faced in the education landscape.


Join us for TOSSE 2023 at the Sheraton Hotel on the 8th of June and Ten Degrees Event Centre, Oregun, Ikeja on the 31st of August. We invite everyone to visit the Advans La Fayette Microfinance Bank booth at the exhibition and attend the seminar on “Technology in Education: Trends and Innovations.”


For more information about Advans La Fayette Microfinance Bank visit their website at www.advansnigeria.com