Don’t Just Be At Trade Show To Make Up The Numbers, Be There To Make A Business Impact.

Trade shows and exhibitions are not for everyone. Before deciding to invest in a trade show, you must answer certain questions to safe-guide your time and money investment.

Ensure that the Expo focus align with your target industry and you have developed the right service/product that is required by the audience. Review all activities to be in-line with your business niche.
Failure to thoroughly review the relevance of event to business niche, may lead investors into bad decision making. Getting clarity about your trade show investment would also make it easy for the sales team to chart a rewarding plan for their activities, generate leads and evaluating performance.

Team succeeds by setting SMART goals that would guide them through strategic sales outing; they need to be prepared and equipped with products knowledge and know what to present, where to present it and how to present it.

Don’t just be at a trade show or exhibition to make up the numbers, be there to make a business impact.

 

Ask about the objective of the trade show to check if it aligns with your business goal?  research before setting SMART goals. Why are you spending money, resources and valuable time to attend a show? The ROI must be realistic and measurable.

Define your objective and stick with it. Why is your organisation attending the event?:
• For Publicity.
• To build awareness.
• To showcase or unveil new product.
• To generate lead from the trade show.
• To connect and network with other industry professionals or vendors in your business line.

 

Are you looking for a market to exhibit your product/service in 2020? Click here to learn more about The Total School Support Seminar/Exhibition (TOSSE 2020). Africa’s biggest Education trade show and conference. 

 

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May 23

BMHS wins Wowbii 2.2M Naira Worth Interactive Board at TOSSE-Edumark Webinar

With great joy, the Baptist Model High School (BMHS), Isolo received a 2.2 million naira 65-inch Wowbii Interactive touchscreen board from Wowbii Interactive for being punctual at a webinar recently organized by the Total School Support Seminar & Exhibition (TOSSE).

The webinar tagged “Technology in Schools: Our Fears! Our Pains! Our Desire” organized by TOSSE in partnership with Wowbii Interactive was held on Friday 12th of May, 2023.

The webinar started at 6pm, however, a staff of BMHS, Mrs. Rebecca Simeon-Charles had joined the program a few minutes before 6pm. At the end of the program, the CEO of Wowbii, Mrs. Olabisi Akinpelu asked who was the first person to join the webinar. Without prior knowledge of what was about to happen, the staff from BMHS, who was the first to join the Zoom program responded. And then, the prize for punctuality was announced. This came as a surprise to everyone present at the meeting.

Mrs Rebecca Simeon-Charles (the first person to join in on the webinar).
Mrs. Olabisi Akinpelu (CEO, Wowbii) congratulating Mrs Rebecca Simeon-Charles.
Mrs. Yinka Ogunde congratulating Mrs Rebecca Simeon-Charles.

The presentation of the Wowbii Interactive Board took place on the 16th of May, 2023 and present was the Convener of the Total School Support Seminar & Exhibition (TOSSE) Mrs. Yinka Ogunde & her team, The CEO of Wowbii Interactive, Mrs. Olabisi Akinpelu & her team and the Administrator and staff of Baptist Model High School, Reverend Omotosho (The Head of School), Mrs. Olamide Aasa (The Principal), Mrs. Rebecca Simeon-Charles, other staff members, and a few students.

Students of BMHS.

Mrs. Olabisi Akinpelu, while presenting the Wowbii Interactive Board says it comes with a 2-year standard warranty and the Teachers will be provided with support & training on its usage for the period of 2 years.
She commended Mrs. Yinka Ogunde for providing the platform to impact the education industry. She also extended her appreciation to her Boss, the Founder of Wowbii Interactive, Mr. Gbolahan Olayomi for his drive and will to contribute to the Education Sector and applauded the school representative, Mrs. Simeon-Charles for joining the meeting early and staying till the end.

Reverend Omotosho (The Head of the School) and Mrs. Aasa (The Principal) also praised Mrs. Simeon-Charles for representing the school well and winning the prize for the school. Stating that they are not surprised she made it early enough to the webinar, as she is dutiful and diligent in her assignments.

When asked to speak, Mrs. Simeon-Charles with so much excitement, expressed her gratitude to the school authorities and said she was faced with challenges that could have hindered her from connecting to the program. However, she saw it as an opportunity to make sacrifices for the school. She advised her fellow teachers to always make themselves available for any program they are sent to, and not to be carried away when they face challenges.

Jan 15

TOSSE 2019 Is All About You!

TOSSE offers; the best networking opportunity, largest gathering of Education professionals, spacious exhibition stands, strategic meetings with key stakeholders ,market to prospective buyers, and an avenue to generate more leads to grow your business APPLY FOR A STAND Early registration attract periodic promotions on TOSSE social media handles (facebook, Instagram & Linkedin).

We advise you take advantage of our early bird registration and get 5% discount off. Offer elapses on 28th of February 2019.

Today, networking has become an essential aspect of business. We look forward to “The Future of Education in Africa” at TOSSE 2019.

Having a well-established network has become an important part of our business and our lives. The easiest way to expand your network is to build on the relationships with people you know.

Becoming Our Sponsor Will Put Your Brand At A Vantage Position

  • Vantage exhibition stand
  • Presentation opportunity
  • Venue branding right         
  • Company profile would be included on the event brochure
  • Special recognition during exhibition
  • Strategic marketing opportunity

For inquiries call: 08028399138, 07088406732 or email info@tosse.com.ng, info.tosse2017@gmail.com

Feb 08

4 Core Principles of Customer Relations That Fuel Business Growth

Companies in all industries and all of sizes understand that customers are perhaps their most valuable asset. Improving the overall customer experience is vital for continued success and survival of their business.

APPLY FOR A STAND AT TOSSE 2019

Customer relation is a way business relates to its customers, clients and patrons. Some business organizations hire people specifically to manage how the company interacts and communicates with people. The goal is to retain existing customers and to gain new ones by providing the best customer relations and clients’ services.

There are some core principles to relationship management that any company can and should follow:

Communication: Listening is just as important as telling. Think about how often you actually speak with your customers. Focus on less financial-driven communication (whether it’s E-mail, phone or face-to-face interaction) if you make your customers feel involved, they feel as though they actually have a stake in your company, and feel like you care about more than just trying to make sales.

TOSSE 2019 EXHIBITOR INFORMATION

Rewards: Every company should initiate and make provision for reward programs. It is a very simple form of saying “Thank you” and particularly it is a viable and measurable marketing tool that big companies and small businesses can use to retain their customers and grow their business.

Be flexible: Be quick and attentive to customer’s complaints: The objective of customer relation is typically to interact with the customers in order to answer questions, resolve support issues, establish credibility and nurture relationships.

REGISTER TO ATTEND TOSSE 2019

Here are strategies that Improve Customers Relations and building customer’s loyalty, from simply opening up communications channels to implementing elaborate point systems that reward loyalty enhanced customer communications.

Be prepared to meet and interact with lot of customers at TOSSE 2019.

SPONSORSHIP/PARTNERSHIP

  • Providing customer feedback forms
  • Asking about customer needs in general when customer calls with problems
  • Training call-center staff to handle disputes
  • Encouraging a service culture throughout the organization.