Month: February 2019

Feb 20

The Battle for Consumer Attention

Organizations, and consulting films are perpetually engaged in a fierce battle to win the attention of the public (prospective customers).

Some organizations create sensational stories and scandals to keep their names in the minds of the public. Brands or companies who are able to dramatize their cause in the most newsworthy and button pushing ways have the competitive edge over others.

TOSSE 2018 HIGHLIGHT

Economic gains, ethical standards and potential reach are key criteria that help organization select their content and the medium to share. Content is the key factor that determines the acceptability of brand, products or its services.

In the battle for attention, organizations now hijack trending issues and hashtags to generate awareness, consequently, they generate sales lead too.

The main strategies for awareness creation for businesses are through display advertisement, sponsored ads, press releases, and most recently is their participation in Events or hosting one and being on the spotlights of issues or social media trends.

EXHIBITOR INFORMATION

TOSSE is a great platform to have the spotlights on your brand. With necessary awareness through unique display of products or services features you will get the most out of TOSSE event.

VISITOR INFORMATION

How can you break through the limitations you have set for your business? The process starts with identifying business opportunities with strategic foresight, coming up with solutions that will transform your organization from just a Business Enterprise to a Global Brand and most important, is to take action to achieve all of your business goals.

TOSSE 2025
Feb 08

4 Core Principles of Customer Relations That Fuel Business Growth

Companies in all industries and all of sizes understand that customers are perhaps their most valuable asset. Improving the overall customer experience is vital for continued success and survival of their business.

APPLY FOR A STAND AT TOSSE 2019

Customer relation is a way business relates to its customers, clients and patrons. Some business organizations hire people specifically to manage how the company interacts and communicates with people. The goal is to retain existing customers and to gain new ones by providing the best customer relations and clients’ services.

There are some core principles to relationship management that any company can and should follow:

Communication: Listening is just as important as telling. Think about how often you actually speak with your customers. Focus on less financial-driven communication (whether it’s E-mail, phone or face-to-face interaction) if you make your customers feel involved, they feel as though they actually have a stake in your company, and feel like you care about more than just trying to make sales.

TOSSE 2019 EXHIBITOR INFORMATION

Rewards: Every company should initiate and make provision for reward programs. It is a very simple form of saying “Thank you” and particularly it is a viable and measurable marketing tool that big companies and small businesses can use to retain their customers and grow their business.

Be flexible: Be quick and attentive to customer’s complaints: The objective of customer relation is typically to interact with the customers in order to answer questions, resolve support issues, establish credibility and nurture relationships.

REGISTER TO ATTEND TOSSE 2019

Here are strategies that Improve Customers Relations and building customer’s loyalty, from simply opening up communications channels to implementing elaborate point systems that reward loyalty enhanced customer communications.

Be prepared to meet and interact with lot of customers at TOSSE 2019.

SPONSORSHIP/PARTNERSHIP

  • Providing customer feedback forms
  • Asking about customer needs in general when customer calls with problems
  • Training call-center staff to handle disputes
  • Encouraging a service culture throughout the organization.